{"id":1264,"date":"2021-12-08T10:20:52","date_gmt":"2021-12-08T09:20:52","guid":{"rendered":"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/"},"modified":"2021-12-08T10:20:52","modified_gmt":"2021-12-08T09:20:52","slug":"streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans","status":"publish","type":"post","link":"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/","title":{"rendered":"Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans"},"content":{"rendered":"<p><em>C\u2019est ce que r\u00e9v\u00e8le la nouvelle \u00e9tude de The Trade Desk qui s\u2019int\u00e9resse aux habitudes des Fran\u00e7ais lors de leur temps de trajet.<\/em><\/p>\n<p><em>The Trade Desk publie une nouvelle \u00e9tude qui souligne le creusement g\u00e9n\u00e9rationnel dans les habitudes de consommation musicale. Alors que l\u2019\u00e9coute de la radio, du streaming musical et du streaming vid\u00e9o sont au coude-\u00e0-coude sur l\u2019ensemble de la population, les chiffres explosent quand il s\u2019agit des 18-24 ans. Ils sont 63 % \u00e0 d\u00e9clarer \u00e9couter davantage de musique via les plateformes ces 12 derniers mois lors de leur d\u00e9placement au travail ou \u00e0 l\u2019universit\u00e9. La croissance du nombre de streamers offre aux marques d\u2019int\u00e9ressantes opportunit\u00e9s d\u2019engagement personnalis\u00e9 sur les canaux audio. <\/em><\/p>\n<p>Source \/ Lire la suite : <a href=\"https:\/\/viuz.com\/annonce\/2021\/11\/29\/streaming-musical-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/\">Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans<\/a><\/p>\n<p>L\u2019article <a href=\"https:\/\/popburo.fr\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/\">Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans<\/a> est apparu en premier sur <a href=\"https:\/\/popburo.fr\/\">POP B\u00dcRO<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>C\u2019est ce que r\u00e9v\u00e8le la nouvelle \u00e9tude de The Trade Desk qui s\u2019int\u00e9resse aux habitudes des Fran\u00e7ais lors de leur temps de trajet. The Trade Desk publie une nouvelle \u00e9tude qui souligne le creusement g\u00e9n\u00e9rationnel dans les habitudes de consommation musicale. Alors que l\u2019\u00e9coute de la radio, du streaming musical et du streaming vid\u00e9o sont au coude-\u00e0-coude sur l\u2019ensemble de la population, les chiffres explosent quand il s\u2019agit des 18-24 ans. Ils sont 63 % \u00e0 d\u00e9clarer \u00e9couter davantage de [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1264","post","type-post","status-publish","format-standard","hentry","category-non-classe"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans - HIERO STRASBOURG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans - HIERO STRASBOURG\" \/>\n<meta property=\"og:description\" content=\"C\u2019est ce que r\u00e9v\u00e8le la nouvelle \u00e9tude de The Trade Desk qui s\u2019int\u00e9resse aux habitudes des Fran\u00e7ais lors de leur temps de trajet. The Trade Desk publie une nouvelle \u00e9tude qui souligne le creusement g\u00e9n\u00e9rationnel dans les habitudes de consommation musicale. Alors que l\u2019\u00e9coute de la radio, du streaming musical et du streaming vid\u00e9o sont au coude-\u00e0-coude sur l\u2019ensemble de la population, les chiffres explosent quand il s\u2019agit des 18-24 ans. Ils sont 63 % \u00e0 d\u00e9clarer \u00e9couter davantage de [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/\" \/>\n<meta property=\"og:site_name\" content=\"HIERO STRASBOURG\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/fedehierostrasbourg\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-08T09:20:52+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@hierostrasbourg\" \/>\n<meta name=\"twitter:site\" content=\"@hierostrasbourg\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/index.php\\\/2021\\\/12\\\/08\\\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/index.php\\\/2021\\\/12\\\/08\\\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans\",\"datePublished\":\"2021-12-08T09:20:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/index.php\\\/2021\\\/12\\\/08\\\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\\\/\"},\"wordCount\":179,\"publisher\":{\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/#organization\"},\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/index.php\\\/2021\\\/12\\\/08\\\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\\\/\",\"url\":\"https:\\\/\\\/hierostrasbourg.com\\\/index.php\\\/2021\\\/12\\\/08\\\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\\\/\",\"name\":\"Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans - HIERO STRASBOURG\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/#website\"},\"datePublished\":\"2021-12-08T09:20:52+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/index.php\\\/2021\\\/12\\\/08\\\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/hierostrasbourg.com\\\/index.php\\\/2021\\\/12\\\/08\\\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/index.php\\\/2021\\\/12\\\/08\\\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/hierostrasbourg.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/#website\",\"url\":\"https:\\\/\\\/hierostrasbourg.com\\\/\",\"name\":\"HIERO STRASBOURG\",\"description\":\"Centre de Ressources Musiques Actuelles\",\"publisher\":{\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/hierostrasbourg.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/#organization\",\"name\":\"F\u00e9d\u00e9ration Hi\u00e9ro Strasbourg\",\"url\":\"https:\\\/\\\/hierostrasbourg.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/hierostrasbourg.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/logo-hiero-strasbourg.jpg\",\"contentUrl\":\"https:\\\/\\\/hierostrasbourg.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/logo-hiero-strasbourg.jpg\",\"width\":204,\"height\":192,\"caption\":\"F\u00e9d\u00e9ration Hi\u00e9ro Strasbourg\"},\"image\":{\"@id\":\"https:\\\/\\\/hierostrasbourg.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/fedehierostrasbourg\",\"https:\\\/\\\/x.com\\\/hierostrasbourg\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans - HIERO STRASBOURG","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/","og_locale":"fr_FR","og_type":"article","og_title":"Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans - HIERO STRASBOURG","og_description":"C\u2019est ce que r\u00e9v\u00e8le la nouvelle \u00e9tude de The Trade Desk qui s\u2019int\u00e9resse aux habitudes des Fran\u00e7ais lors de leur temps de trajet. The Trade Desk publie une nouvelle \u00e9tude qui souligne le creusement g\u00e9n\u00e9rationnel dans les habitudes de consommation musicale. Alors que l\u2019\u00e9coute de la radio, du streaming musical et du streaming vid\u00e9o sont au coude-\u00e0-coude sur l\u2019ensemble de la population, les chiffres explosent quand il s\u2019agit des 18-24 ans. Ils sont 63 % \u00e0 d\u00e9clarer \u00e9couter davantage de [&hellip;]","og_url":"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/","og_site_name":"HIERO STRASBOURG","article_publisher":"https:\/\/www.facebook.com\/fedehierostrasbourg","article_published_time":"2021-12-08T09:20:52+00:00","twitter_card":"summary_large_image","twitter_creator":"@hierostrasbourg","twitter_site":"@hierostrasbourg","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/#article","isPartOf":{"@id":"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/"},"author":{"name":"","@id":""},"headline":"Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans","datePublished":"2021-12-08T09:20:52+00:00","mainEntityOfPage":{"@id":"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/"},"wordCount":179,"publisher":{"@id":"https:\/\/hierostrasbourg.com\/#organization"},"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/","url":"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/","name":"Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans - HIERO STRASBOURG","isPartOf":{"@id":"https:\/\/hierostrasbourg.com\/#website"},"datePublished":"2021-12-08T09:20:52+00:00","breadcrumb":{"@id":"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/hierostrasbourg.com\/index.php\/2021\/12\/08\/streaming-musical-et-transports-des-chiffres-qui-explosent-sur-les-18-24-ans\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/hierostrasbourg.com\/"},{"@type":"ListItem","position":2,"name":"Streaming musical et transports : des chiffres qui explosent sur les 18-24 ans"}]},{"@type":"WebSite","@id":"https:\/\/hierostrasbourg.com\/#website","url":"https:\/\/hierostrasbourg.com\/","name":"HIERO STRASBOURG","description":"Centre de Ressources Musiques Actuelles","publisher":{"@id":"https:\/\/hierostrasbourg.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hierostrasbourg.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/hierostrasbourg.com\/#organization","name":"F\u00e9d\u00e9ration Hi\u00e9ro Strasbourg","url":"https:\/\/hierostrasbourg.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/hierostrasbourg.com\/#\/schema\/logo\/image\/","url":"https:\/\/hierostrasbourg.com\/wp-content\/uploads\/2026\/04\/logo-hiero-strasbourg.jpg","contentUrl":"https:\/\/hierostrasbourg.com\/wp-content\/uploads\/2026\/04\/logo-hiero-strasbourg.jpg","width":204,"height":192,"caption":"F\u00e9d\u00e9ration Hi\u00e9ro Strasbourg"},"image":{"@id":"https:\/\/hierostrasbourg.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/fedehierostrasbourg","https:\/\/x.com\/hierostrasbourg"]}]}},"_links":{"self":[{"href":"https:\/\/hierostrasbourg.com\/index.php\/wp-json\/wp\/v2\/posts\/1264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hierostrasbourg.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hierostrasbourg.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/hierostrasbourg.com\/index.php\/wp-json\/wp\/v2\/comments?post=1264"}],"version-history":[{"count":0,"href":"https:\/\/hierostrasbourg.com\/index.php\/wp-json\/wp\/v2\/posts\/1264\/revisions"}],"wp:attachment":[{"href":"https:\/\/hierostrasbourg.com\/index.php\/wp-json\/wp\/v2\/media?parent=1264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hierostrasbourg.com\/index.php\/wp-json\/wp\/v2\/categories?post=1264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hierostrasbourg.com\/index.php\/wp-json\/wp\/v2\/tags?post=1264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}